John Montgomery heads up the Brand safety practice in GroupM globally. John joined Ogilvy in 1989 in South Africa as media director and launched MindShare in that country. In the final three years he spent in South Africa he was Managing Director of the Ogilvy Group in Cape Town, one of the most creative agencies in the Ogilvy Worldwide Network. In 2001, John moved to Amsterdam as CEO, Ogilvy Group Netherlands. In 2004, John relocated to New York to lead the Interactive media practice for MindShare and Ogilvy and was subsequently appointed as Global CEO of MindShare Interaction in 2006 where he established the digital practice for Mindshare worldwide. In 2009, he took on the role of COO of GroupM Interaction for North America where he leads the digital data strategy, innovation and policy for the group. John is seen as one of the digital innovators in the field and speaks regularly on issues like Programmatic Buying, Data Strategy, Privacy and Quality in the digital supply chain. As part of his role, John has represented the advertising industry to the US Senate Commerce Committee.
In 2013, John was nominated by Adweek as one of the 12 smartest people in media (http://www.adweek.com/news-gallery/advertising-branding/12-smartest-media-agency-execs-business-today-149981#john-montgomery-coo-groupm-interaction-7) and won a Media All-Star award from Media Post (http://www.mediapost.com/publications/article/183487/a.html). More recently John was nominated by the 4A’s as one of the top 100 people who make advertising great in the US (http://www.aaaa.org/4as-reveals-100-people-make-advertising-great/). John speaks regularly for the industry at conferences.